Privacy Policy
Last Updated: January 2026
This Privacy Policy explains how swindonortho.co.uk ("we," "us," "our," or "Company") collects, uses, and protects your information when you visit our website. We are committed to protecting your privacy and ensuring transparency about our data practices.
Information We Collect
We may collect the following types of information:
- Personal Information: Name, email address, and other contact details you voluntarily provide through contact forms or registrations.
- Technical Data: IP address, browser type, device type, and operating system.
- Cookies: Information stored on your device to recognise you and enhance your experience.
- Usage Data: Pages visited, time spent on site, links clicked, referral sources, and browsing behaviour.
How We Use Information
We use collected information for the following purposes:
- Analysing site traffic and user behaviour through analytics tools.
- Tracking affiliate referrals to partner casinos and monitoring performance.
- Improving website functionality, content, and user experience.
- Sending you relevant updates and promotional content (where you have consented).
- Complying with legal obligations and investigating potential policy violations.
Cookie Policy
Our website uses cookies to enhance your experience. Types of cookies we use include:
- Essential Cookies: Required for basic site functionality and security.
- Analytics Cookies: Track user behaviour and site performance (e.g., Google Analytics).
- Affiliate Tracking Cookies: Monitor referrals to partner casinos to calculate commissions.
- Marketing Cookies: Support targeted advertising and remarketing campaigns.
You can control cookies through your browser settings or opt out of non-essential cookies via our cookie consent banner. Please note that disabling certain cookies may affect site functionality.
Third-Party Links
Our website contains links to online casino and affiliate partner websites. We are not responsible for the privacy practices, content, or policies of these third-party sites. We recommend reviewing their individual privacy policies before providing any personal information or engaging in gambling activities. Your use of external websites is entirely at your own risk and subject to their terms and conditions.
Your Rights
Under UK and EU data protection law (including the UK GDPR and Data Protection Act 2018), you have the following rights:
- Right of Access: Request a copy of personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: Request limitation of how we use your information.
- Right to Data Portability: Request your data in a portable format.
- Right to Object: Object to marketing communications or profiling.
- Right to Lodge a Complaint: Submit complaints to the Information Commissioner's Office (ICO).
For US-based users, certain rights may apply under the California Consumer Privacy Act (CCPA) and similar state laws.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. Analytics and usage data are typically retained for up to 13 months. Affiliate tracking cookies are retained for the duration necessary to track and verify referrals. You may request deletion of your data at any time, subject to legal retention obligations.
Contact Us
If you have questions, concerns, or wish to exercise your privacy rights, please contact us at:
Email: privacy@swindonortho.co.uk
We will respond to data subject requests within 30 days of receipt. If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
Please note: This website promotes online gambling services. Gambling can be harmful if not enjoyed responsibly. If you or someone you know has a gambling problem, please seek support from Gamblers Anonymous or BeGambleAware.